51cg

People

Dr Xiaohui Shi

Dr Xiaohui Shi
Dr Xiaohui Shi
Dr Xiaohui Shi

PhD, MSc, BSc, FHEA

Senior Lecturer

Accepting PhDs

51cg
Email Address
xiaohui.shi@abdn.ac.uk
Telephone Number
+44 (0)1224 273639
Office Address

Room 728

MacRobert Building

King's College

AB24 5UA

School/Department
Business School



Biography

Xiaohui (Leo) Shi is a Senior Lecturer at Business School, 51cg. He previously worked at University of Kent and University of Portsmouth. He holds a PhD in Management awarded by University of York.

Research

Research Overview

Business model innovation, digital platforms, new product marketing, diffusion of innovation. 

Research Areas

Accepting PhDs

I am currently accepting PhDs in Business Management.

Please get in touch if you would like to discuss your research ideas further.

Business Management

  • Supervising
  • Accepting PhDs
View Research Area

Research Specialisms

  • Business and Management
  • E-Business

Our research specialisms are based on the Higher Education Classification of Subjects (HECoS) which is , published under the licence.

Teaching

Courses

Publications

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  • Subnational Variations in Resilience Strategies to Adverse Contexts in Global Value Chains: Evidence from Pakistani Offshoring Services Providers

    Choksy, U. S., Golgeci, I., Khan, M. N., Khan, Z., Mirza, Z., Shi, X.
    Multinational Business Review, vol. 33, no. 4, pp. 632-665
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]

  • Managing open innovation with science-based vs market-based partners: Board of directors as a contingency

    Wu, J., Pangarkar, N., Shi, X., Liu, Z., Wu, Z.
    Asian Business and Management, vol. 23, pp. 713-737
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]
    • [ONLINE]

  • Four Essential Capabilities for Successful Platform Development

    Li, F., Shi, X.
    CMR Insights (Online).
    Other Contributions: Other Contributions
    • [ONLINE]

  • Platform development: Emerging insights from a nascent industry

    Shi, X., Li, F., Chumnumpan, P.
    Journal of Management, vol. 47, no. 8, pp. 2037-2073
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]
    • [ONLINE]

  • Business Models for Sustainable Commercialisation of Digital Healthcare (eHealth) Innovations for an Increasingly Aging Population: (A new business model for eHealth)

    Oderanti,, F. O., Li, F., Cubric, M., Shi, X.
    Technological Forecasting and Social Change, vol. 171, 120969
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]

  • The use of product scarcity in marketing

    Shi, X., Li, F., Chumnumpan, P.
    European Journal of Marketing, vol. 54, no. 2, pp. 380-418
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]
    • [ONLINE]

  • Modelling market dynamics of multi-brand and multi-generational products

    Shi, X., Chumnumpan, P.
    European Journal of Operational Research, vol. 279, no. 1, pp. 199-210
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]
    • [ONLINE]

  • Understanding new products’ market performance using Google Trends

    Chumnumpan, P., Shi, X.
    Australasian Marketing Journal, vol. 27, no. 2, pp. 91-103
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]
    • [ONLINE]
    • [ONLINE]

  • An examination of NPD models in the context of business models

    Shi, X., Li, F., Ziaee Bigdeli, A.
    Journal of Business Research, vol. 69, no. 7, pp. 2541-2550
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]

  • Sustainability and scalability of university spinouts: a business model perspective

    Ziaee Bigdeli, A., Li, F., Shi, X.
    R&D Management, vol. 46, no. 3, pp. 504-518
    Contributions to Journals: Articles
    • [ONLINE] DOI:
    • [OPEN ACCESS]

  • Diffusion of multi-generational high-technology products

    Shi, X., Fernandes, K., Chumnumpan, P.
    Technovation, vol. 34, no. 3, pp. 162-176
    Contributions to Journals: Articles
    • [ONLINE] DOI:

  • A diffusion model for service products

    Shi, X., Chumnumpan, P., Fernandes, K.
    Journal of Services Marketing, vol. 28, no. 4, pp. 331-341
    Contributions to Journals: Articles
    • [ONLINE] DOI:

  • Exploring the role of innovativeness and opinion leadership in diffusion

    Shi, X., Fernandes, K.
    International Journal of Innovation Management, vol. 18, no. 4, 1450029
    Contributions to Journals: Articles
    • [ONLINE] DOI:

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